In order to assist creators to monetize their Instagram accounts, Meta is releasing new tools.
New avenues for producers to make money directly from their Instagram audience are being introduced by Meta.
Instagram is launching a platform for creating and selling digital artefacts, and subscriptions are being expanded to all US producers who are qualified.
Here are more details regarding Instagram’s new monetization tools.
Subscription option on Instagram
Instagram subscriptions, which were initially made available to select US producers as a limited test in January, are now accessible to all qualified users.
Creators can offer subscribers access to exclusive material in exchange for a recurring monthly fee.
This might be the most advantageous choice for generating a steady revenue on Instagram.
Go to your professional dashboard in the Instagram app and check to see if you qualify for Instagram Subscriptions.
You will get a choice to set up subscriptions for your account if you are qualified.
With this function turned on, you may start publishing subscriber-only content:
- Livestreams
- Stories
- Badges
- Posts Reels Discussion boards
- broadcasting platforms
With the help of a special sticker, you can advertise subscriptions in your Instagram stories. Users are sent to the subscription page after tapping on the sticker.
Subscribers receive distinctive badges next to their names when commenting on posts in addition to access to exclusive content.
Instagram Gifts
With a new “gifts” option that resembles the TikTok function of the same name, Instagram producers can now make money from Reels.
Users can thank creators for their favourite Reels by sending them digital gifts.
‘Stars,’ which are obtained by spending real money, are used to pay for gifts.
A portion of the money the user spent to give the gift is paid to the creator when they get it.
A small group of creators are testing gifts right now. Instagram does not share information regarding the income sharing for creators or a sample of the design of the digital presents.
Only the following images of the back-end interface were provided by Instagram:
Digital collectibles from Instagram (NFTs)
Instagram is introducing a feature that will allow creators to produce and sell their own digital artefacts to their audience.
Using an end-to-end toolbox, creators may create digital collectibles and sell them on their Instagram profiles.
With a small set of US creators, Instagram is testing this feature; it may soon be available in more nations.
In addition, Instagram is introducing support for the Solana blockchain and Phantom wallet as well as extending the categories of digital items that creators can display.
News Post Source: Meta